Join Ashley Baxter & Paddy Donnelly on a journey to figure out how to create a business doing what you love.

#20: Sticking With Things

20 September 2014

Have you grown bored of your goals or projects? Starting something is easy, but sticking with it is the difficult part. Paddy and Ashley talk about the key to sticking with things and the importance of optimising your environment, as well as becoming a proactive worker instead of a reactive worker. It's easy to give into disruption and stop sticking to something.

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#19: Nobody Said It Was Going To Be Easy

10 September 2014

Nobody said following your passion would be easy. Encountering periods of frustration is normal. Ashley and Paddy share some of the frustrations they face in building their passion-based businesses, from coping with a lack of support to dealing with a lack of control in projects. A lot of people love complaining about their frustrations, but taking action on those frustrations is critical.

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#18: Let's Take A Break

03 September 2014

In a culture that celebrates long, unsustainable working hours, Paddy and Ashley look at how taking a break from work can actually be conducive to productivity. They talk about the guilt they've battled with when taking breaks from work and stepping away from their computers. Whether it's exercise or playing video games, though, taking time out allows you to recharge your batteries, ultimately putting you in a better place to accomplish your goals in building your passion-based business.

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#17: Should You Ever Work For Friends Or Family?

27 August 2014

It's that age old saying that you should 'never work for friends or family', but is it ever a good idea? What happens when professional criticism comes across as a personal attack? How much should you be charging your family for your 'passion'? This week Ashley and Paddy chat about the good and bad experiences they've had with this particularly tricky topic. They talk about how early preparation can help establish a better working relationship and the big difference between working 'with' someone and working 'for' someone.

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#16: The 'What' In Doing What You Love

20 August 2014

Do you know 'what' you're passionate about? Sometimes it's not so easy to pick out a theme that ties all your various passions together. What if you aren't passionate about anything at all? Following up on last week's 'why' discussion, Ashley and Paddy discuss how flexibility is key when setting up a business doing what you love.

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#15: Self Discovery With The Five Whys

13 August 2014

Using the 5 Whys technique, an initially skeptical Paddy finds out that his original goal of 'cutting out client work' isn't really his goal at all. This week on the show, Ashley and Paddy embark on a journey of self-discovery to get to the root of why they're doing what they're doing.

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#14: Not Following Through

06 August 2014

We all go to conferences or listen to podcasts and nod along to the advice thinking 'That's a great idea, I must do that.' But then we don't do anything about it. We slump straight back into our familiar surroundings, when we should be taking action! This week we discuss why we don't follow through with things and how to optimise your environment to get better at doing it.

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#13: I Quit!

30 July 2014

The Day Job. It's one of the huge barriers between you and setting up your dream business. Not a decision to be taken lightly, but leaving the 'security' of a day job for a chance at setting up a passion based business is a big step in the process. This week, Paddy talks about quitting his job and setting up as a freelancer, and if you're thinking about making the leap yourself then we have some advice on how to go about it. No job has 100% security, so you might as well be in one that you love, rather than one you hate.

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#12: Creative Block

23 July 2014

We've all had it. That feeling where you can't move forward, the idea well has run dry and everything that you create is missing the mark. Creative block is horrible, but is it really just an excuse we use for something we actually don't want to do? This week we talk about our tangles with creative block, both in client projects and our own personal endeavours, and share our tips for getting through it.

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#11: Dealing With Rejection

16 July 2014

Whether it's hearing the words 'we won't be publishing your book' or 'I don't like green', everyone eventually deals with rejection in their quest to create a passion based business. Stop letting other people dictate the success of your dream. There isn’t any shame in being rejected, but there is shame in not doing anything about it and letting it hold you back from achieving your goals.

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#10: Why Are You Not Shipping?

09 July 2014

Registering domain names and putting up landing pages are easy. Actually building and shipping your idea is the hard part. We talk about those first few crucial days after you get an idea, and how building something as quickly as possible can drastically affect your motivation. If you've simply lost the passion for the thing you want to ship, should you just cut your losses? This week we ask the question 'Why are you not shipping?'.

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#9: Disrupting Sleeping Industries

02 July 2014

Do your passions lie in an industry which lacks innovation? Do you feel you could do better but there are too many huge, more established players to compete with? Remember, more often than not, true innovation comes from the little guy. Ashley talks us through her experience of building a new quote system that she wanted to create in order to disrupt the insurance industry, but after presenting this to the insurance companies things didn't go quite as planned.

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#8: Putting A Price On Your Passion

25 June 2014

‘If you're good at something, never do it for free’. How do you charge for doing what you love? It’s difficult to put a price on a hobby that you're turning into a profession. This week we talk about knowing your value, negotiating with clients and taking control of your pricing.

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#7: How To Get The Work You Want To Get

18 June 2014

How can you snag those dream clients? This week we talk about portfolios, which pieces you should and should not put in them and the damaging effects of a coming soon page. We discuss the importance of clearly defining your potential clients and curating your personal brand. If there's a certain type of work you want to be doing, then you should already be doing it.

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#6: Turning Your Passion Into A Business

11 June 2014

How do you actually go about flipping a passion into a money making venture that you can live off? We discuss the various steps you should take as your turn a hobby into a job. Any niche passion can make money, so why not yours?

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#5: Stop Celebrating Failure

04 June 2014

Why are we being encouraged to fail all the time? 'Fail early, fail often'. 'Fail, fail, fail'. Failure is a big deal, so why are we trivialising it? Why are we being bombarded with the negative side of failure, rather than focusing on the positives? There are valuable lessons to be learned from failure, but we need to stop celebrating it.

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#4: Talent Vs Hard Work

28 May 2014

How does success seemingly come so easily to others, when I have to work so hard for it? When you look at talented, successful people, you're only seeing the finished product, not all the hard work they put in. Talent gets your foot in the door, it's the hard work that makes up the other 99.9%. On the show we chat about confidence in your own work, and how a lack of it can sometimes lead to you feeling like an impostor.

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#3: Collaboration

21 May 2014

Ashley gets angry at herself in this episode on collaboration. We try to define what exactly counts as collaborating and Ashley talks about her frustrations of working solo on projects. How do you make yourself available for collaboration and how do you brand your role within a team? We also touch on ownership of a project and the advantages of working solo vs collaborating.

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#2: Time Mismanagement and Saying No

14 May 2014

Don't have enough hours in the day? In this episode Ashley and Paddy discuss how badly they manage their time. Taking on too much work, saying yes to everything and switching off are all on the agenda this week. If you find yourself swamped with work and unable to say no, this one is for you.

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#1: Doing What You Love

07 May 2014

In this first episode, Ashley and Paddy introduce the Working Out podcast and what it's about, touching upon where they're both currently at in developing their passion-based businesses, and where they ultimately want to be.

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